Hopson U: Integrated Marketing Campaign for Young Urban Homebuyers
Integration
<p>Project Background: Marketing for Hopson Development's Guangzhou Huangpu Project</p><p>Operational Strategy: H5 online prize campaign survey, neighborhood video content, research report MG animation, U Youth media outreach, and offline event marketing.</p><p>Conduct customer profiling and pre-launch marketing for the Hopson Development Guangzhou project.</p>
Project Information
Customer
Hopson Development
Date
2022-12-01
Categories
Integrated Communications
Project Highlights
- Online prize campaign survey, neighborhood videos, MG animation for research report creation, U as a youth media platform, offline event marketing
